The Financial Fuel Behind the Fitness Industry’s Growth in the 21st Century
Published: February 10, 2020
Over the past decade the global fitness industry has seen revenues rise 38% while in the U.S. growth over the same time period has been 84%. The combination of strong unit growth and strong revenue growth is being fueled by the involvement of private equity. In this whitepaper we provide an abbreviated overview of private equity, how it pursues investment, what it looks for when it invests, and what it means for fitness operators who are or are considering forming a relationship with private equity.