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AFS Releases 2016 Fitness Studio Marketing Best Practices Research Report Prepared by ClubIntel

Published: July 9, 2016

The Association of Fitness Studios (AFS) recently released its 2016 Marketing Best Practices Research Report that was prepared by ClubIntel. The report looks at the marketing practices and marketing performance of boutique fitness studios, both domestically and internationally. The report provides an in-depth look at the marketing practices of boutique fitness studios, along with data pertaining to the performance outcomes generated by those marketing practices. The report can be purchased from AFS by visiting their website at member.afsfitness.com/content/research.

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"The Club Spa & Fitness Association (CSFA) has had the pleasure of watching an amazing team in action. Steve and Mark have been thorough, prompt, courteous, innovative and professional in their approach to authoring our association’s first book, CSFA’s Private Club Spa and Fitness Management Resource Manual. ClubIntel’s workmanship and delivery of our product has exceeded our expectations by miles! It is obvious that these two gentlemen not only have extensive experience in the health club and the marketing industries, they have a passion to deliver quality products and extraordinary customer service. Thanks to ClubIntel, not only are we proud to have a textbook that provides our members with a tool that outlines the effective operation of the private club spa and fitness center, this book will also be the platform for our certification course, Business Management for the Private Club Spa & Fitness Director, that is due to be released by ClubIntel in the summer of 2015. Clearly, we have chosen a lifelong partner and anticipate the guidance and support of ClubIntel in several of our future endeavors."

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