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ClubIntel Quoted in May 9th Article on Boutique Fitness Studios in the Charlottesville, Virginia Daily Progress

Published: May 9, 2016

Reporter Allison Wrabel of the Charlottesville Daily Progress, in a May 9th article on boutique fitness studios in the Charlottesville, Virginia, references information provided by ClubIntel. The article also offers several quotes from ClubIntel’s co-founders, Stephen Tharrett and Mark Williamson. The article can be viewed by clicking here.

The article explores the emergence of boutique fitness studios in the Charlottesville, VA market and they role they play in a market already served by numerous quality health/fitness club organizations, including nationally recognized ACAC. The article explores the forces influencing the growth of studios and includes interviews with several studio owners and traditional club operators from the Charlottesville, Virginia market.

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"IHRSA has collaborated with ClubIntel in the analysis and reporting of IHRSA’s annual Health Club Consumer Report, a publication that delves into member attendance, participation, tenure, and demographics. Mark and Steve’s extensive experience in the health club, fitness, and marketing industries brought a fresh and thoughtful perspective to the report. Drawing upon work with clients and industry knowledge, ClubIntel has a unique and thorough understanding of consumers. Thanks to Club Intel, IHRSA’s Health Club Consumer Report not only provides an update and analysis of member statistics IHRSA regularly tracks, but also actionable data that will help club operators better leverage their current offer as well as insights for potential offerings. Thank you, Steve and Mark, for your support with this project!"

Melissa Rodriguez
Senior Research Manager
IHRSA

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