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Are Low Price Clubs Really High Value?

Published: February 23, 2016

Are Low Price Clubs Really High Value?

The newest “Buzz” phrase in the fitness industry to capture the headlines, while generating headaches for others, is the phrase “High-Value Low-Price.” One might infer from reading the recent media spin that low-price clubs, or as they are also known, budget clubs, are the holy grail of high value in our industry and the answer to attracting the masses who have here for avoided visiting our palaces of exercise.


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