Looking Back So We Can See Forward – Insights from the 2016 IHRSA Health Club Consumer Report
Published: November 17, 2016
In this White Paper we share six insights we’ve identified as a result of our work analyzing and writing IHRSA’s 2016 Health Club Consumer Report. These six insights, while not earth shattering, are ones that we believe every health/fitness operator should know if they want their fitness business to thrive in the future.
The 2016 Health Club Consumer Report, like its predecessors, delves into the attitudes and behaviors of health/fitness facility consumers from 2015, seeking to understand the impact these practices might have on how club and studio operators shape their business in the future.