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The Power of Boutiques – Fostering a Tribal Ideology

Published: May 4, 2016

The Power of Boutiques – Fostering a Tribal Ideology

In a presentation we recently gave at the 2016 IHRSA International Convention entitled, “The Power of Boutiques: Leveraging the Power in a Traditional Club Setting”, one of the powers we highlighted was tribalism.


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The Power of Tribes

Published: March 19, 2016

The Power of Tribes

In a presentation we are giving at the upcoming IHRSA International Convention entitled, “The Power of Boutiques: Leveraging the Power in a Traditional Club Setting”, one of the powers we discuss is that of tribes.

What is a tribe? A tribe is a community of people bonded by a deeply shared sense of purpose, a compelling and shared ideology around a given topic or practice, and a shared belief in each other.


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